The event kicked off with a thought-provoking presentation titled Are We a Nation of (Un)Happy Employees?,<\/em> where Antonija Bu\u0161i\u0107 Crnkovi\u0107<\/strong>, Marketing Manager and Senior Researcher at Alma Career Croatia, shared the latest findings from the National Employee Satisfaction Index.<\/p>\n\n\n\n A key focus of the presentation was the question: \u201cHow likely are Croatian employees to recommend their workplace to friends or family?\u201d<\/em><\/strong><\/p>\n\n\n\n The results were based on the eNPS (Employee Net Promoter Score), a widely used measure of employee loyalty and satisfaction. Scores can range from -100 to +100, with negative results indicating dissatisfaction and positive results reflecting loyalty and satisfaction.<\/p>\n\n\n\n Bu\u0161i\u0107 Crnkovi\u0107 revealed a concerning national eNPS score of -60<\/strong>, highlighting a widespread sense of employee dissatisfaction across Croatia. The audience responded with knowing nods, confirming the critical work culture that seems pervasive in the country.<\/p>\n\n\n\n Particularly troubling were the results from the public administration and local government sectors, where the eNPS score sank to a staggering -86, emphasizing just how deep the dissatisfaction runs.<\/p>\n\n\n\n Panel Discussion: Creative HR Strategies Without Salary Increases<\/strong><\/p>\n\n\n\n The eNPS findings set the stage perfectly for the panel discussion that followed, titled Creative HR Practices: How to Improve Employee Satisfaction Without Salary Increases.<\/em><\/strong><\/p>\n\n\n\n Bringing together industry leaders from various sectors, the panel explored innovative strategies to boost employee morale and engagement, without relying on pay raises.<\/p>\n\n\n\n Among the speakers were Mateja Magdi\u0107<\/strong>, Head of HR at ACG Europe; Sandra Mileti\u0107 \u0160kopac<\/strong>, HR Director at Zvijezda; Bruna Kostelac Ko\u0161ir,<\/strong>, Chief People Officer at M Plus Group; Sanja Karan<\/strong>, HR Manager at Ars Futura; and Aida Bogu\u0107anin<\/strong>, HR Director at Sparkasse Bank DD BIH.<\/p>\n\n\n\n Mateja Magdi\u0107 shared insights from the Restart project<\/em>, which aimed to reorganize company structure to better align with production growth. The key to success, she explained, was involving employees at every stage of the process, which not only strengthened their connection to the company but also helped reshape the organizational culture through focus group feedback.<\/p>\n\n\n\n Sandra Mileti\u0107 \u0160kopac highlighted the power of \u00a0individual development plans<\/strong>. Through the\u00a0\u2018You Are Our Star\u2019<\/em> initiative, the company assessed employee performance, resulting in 460 career development plans and offering many employees opportunities for growth and new challenges.<\/p>\n\n\n\n Focus on youth and mental health<\/strong><\/p>\n\n\n\n Aida Bogu\u0107anin from Sparkasse Bank DD BIH stressed the need for a fresh approach to engaging younger employees, especially those entering the workforce straight out of university. By focusing on individual assessments of employee skills and potential, the company was able to identify and nurture 12 new young managers\u2014what Bogu\u0107anin affectionately referred to as \u201cthe bank\u2019s own children\u201d.<\/em><\/strong><\/p>\n\n\n\n![\"\"](\"https:\/\/hrprakse.hr\/wp-content\/uploads\/2024\/09\/20240905_140359-1024x1024.jpg\")
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